About us
Decades of
creating ambiances
Established in 1988, Preverco is a family-owned company that specializes in the manufacturing of hardwood flooring. For more than 35 years, we have been among the leaders in North America in this area of expertise, recognized as one of the best in the world. Our vertical integration of the stages of the production chain allows us to maintain the quality standards for which we are known and to offer a wide range of products. With over 500 outlets in Canada and the United States, we also export to Mexico and several other countries, frequently cited by industry professionals for our quality and consistency.
The floor is for us a decisive style element that determines the ambiance of a room. This approach to buying a floor dictates how we support our clients. More than a hardwood flooring manufacturer, Preverco guides you in creating ambiance through a world of textures and patterns inspired by your lifestyle. Often recommended as a benchmark by experts in the field, our creativity and rigor are dedicated to bringing your vision to life.

Quality and respect
as our fondations
Since our inception, we have striven for excellence in the design, development, manufacture and marketing of quality hardwood products that provide our customers with total peace of mind. Since hardwood is our passion, respect for the natural resource is at the heart of our priorities.
Yet, respect goes far beyond the resource; it is a pillar of our business. He speaks among the members of our dynamic team, who work closely together to show the same respect for our clients and our partners. Because quality and respect are at the heart of Preverco’s values.
A small story
of big change
Founded by Fernand Dufresne, Gaston Julien and Edmond Perreault, Preverco has evolved over the years from craft production to leadership. The company initially purchased its floors from manufacturers and then varnished them in a small, rented space of about 2,500 square feet. By acquiring a supplier in 1994 to manufacture its hardwood, Preverco embarked on a major venture.
The company has set milestones that have enabled it to deploy strong experience and expertise. Preverco now has a sawmill in Daveluyville and plants in Boisbriand and Saint-Augustin-de-Desmaures, where its head office is also located. In constant pursuit of excellence, Preverco is now at the cutting edge with the robotics of its well-underway operations. Our products are available through a network of retailers throughout North America.
What sets Preverco apart
Preverco manufactures three distinct flooring platforms — SolidClassic, Flex and Max — each engineered for a specific installation environment and performance requirement. SolidClassic platform floors are made of 100% full-thickness hardwood to the highest quality standards you can find in the market. The Flex platform holds the highest FIIC acoustic rating among Canadian engineered hardwood floors, making it the preferred choice for condos and multi-family buildings. The Max platform’s flooring features three layers for maximum strength and stability: the thick hardwood surface is attached to a quarter-cut softwood base and red pine veneer backing that provides optimal stiffness.
All Preverco products carry GREENGUARD Gold certification — the most stringent independent standard for indoor VOC and formaldehyde emissions — and are backed by a published Environmental Product Declaration (EPD). Every floor is 100% manufactured in Canada from North American wood, with no imported components or overseas-sourced veneers.